Notice how many times they talk about “security” and “spaciousness”—two pain points faced by all families. Talk about the nuances. The little differences and features in a product that may seem trivial or boring to you are important to shoppers and help them make purchase decisions. In terms of ecommerce brands, Shopify is on top of the world. Let’s pick a product, any product. Ever wonder why so many brands use humor on their websites, in their content, in their product descriptions, and in their advertisements? Where’s the buy button? A Store Clerk’s experience requirements are necessary in a job description because they guarantee a candidate’s capability to fulfill the job’s responsibilities. In addition to years of business and management experience, she has more than 20 years of experience writing for a variety of online and print publications. In most stores, they will also have to be familiar with safety and security procedures, and keep an eye out for potential shoplifters. They are found in cities and towns of all sizes selling clothes of various price points. What I love about Everlane and the way they approach describing this heel (and other products) is that they speak in the language of their customers. But what about the longevity of the vehicle? We all have a little “sass” inside of us and sarcasm is the perfect way to bring that sass out. You need to speak to their deepest fears, pain points, and desires. They’re not done there, however: If you still aren’t convinced that this car is perfect for families, they have more to tell (or should I say “sell”), complete with a photo of the product’s spaciousness to match. Clothing Line CEO Job Description Finding qualified, reliable individuals to join your staff is an essential step in growing your business. Now go out and find it! Or head to Quora and look at the language people use when talking about similar products. That’s the beauty of sarcasm and it can help you sell products. Use product descriptions to paint a before-and-after picture. Approaching your description with this mindset will make your product naturally appeal to your customer. Our intention of starting a clothing store business is to build a standard clothing store (boutique) that will be a one – stop shop for both old and young people, rich and poor peopleand male and female et al which is why we will ensure that we put the right structure in place that will support the kind of growth that we have in mind while setting up the business. That helps to build trust with the hardcore outdoor shoppers who are most likely to buy their products and advocate for their brands. formal voluminous clothing has a lot of material in it and is loose on your body-waisted suffix. Others opt to work in retail positions because they enjoy interacting with customers and the flexibility of the hours. One major component that makes Patagonia’s product descriptions so compelling is that they’re not afraid to speak in outdoor industry jargon.. Here’s a look at The Day Heel that retails for $145 online:[*]. In an attempt to provide actionable advice for as many businesses as possible, I pulled examples of product descriptions from a variety of ecommerce verticals. Clothing Stores in Ann Arbor on YP.com. Dollar Shave Club has been using humor to sell razors for years. A clothing retail job description includes helping customers, maintaining in-store stock and processing payments. A few small details of clothing can radically separate your characters, highlighting aspects of their personalities. The store once sat among one of the city’s busiest retail districts, which for years served as the primary shopping area for Washtenaw County. Employment of clothing store employees is expected to grow only 2 percent in the next decade. So why do more than 500,000 merchants use Shopify to power their online stores? The meta description is the snippet that appears below the blue link in Google search. Sam’s Store 207 E. Liberty / 734-663-8611 / Map Schlanderer & Sons 208 S. Main / 734-662-0306 / Map Shinola 301 S. Main / 844-744-6652 / Map / Gift cards. Google, the creator of the Google Home, is the master of brevity.[*]. Instead, they start with, “Greet guests with a warm and welcoming glow.”. but they are still often overlooked and not optimized to their full potential.. A product description is the marketing copy used to describe a product’s value proposition to potential customers. Hone your messaging by utilizing just a few words. This retail store manager sample job description can assist in your creating a job application that will attract job candidates who are qualified for the job. the language your customers use in their reviews, either on your site or on sites like Amazon. They need something to improve their lives that they couldn’t otherwise do or achieve without your product. Common Retail Cashier Job Duties Greets customers including answering phones and directing customer inquiries to appropriate party. In this regard, a Store Clerk candidate should have experience in inventory management, stockroom operations and store keeping. There are two types of product descriptions for ecommerce businesses. 596 Retail Clothing Store Manager jobs available on Indeed.com. They often work nights, weekends and holidays. Assist shoppers locate the products and goods they desire. Their product descriptions match their style: sassy, yet classy. [*], Senior Vice President of Marketing at Subaru, Alan Bethke, sums the importance of identifying your ideal customer(s) when he says, “We identified dogs as the common truth that made these owners the same.”. Those merchants want to know they’re making the right decision. But every once in a while you stumble across something special, something that speaks to you. Everlane sells high-end, eco-conscious fashion and accessories for men and women. Or use this fill-in-the-blank template to help with three of my favorite ecommerce product description templates that you can use over and over again to create copy that customers will love. Immediately you know this isn’t any ordinary candle. You as a business owner are often putting your life savings and work into a new venture—which can take a toll. Same copy, same format, same style. Along with artistic skills, most designers need computer skills to use computer-aided design and graphics editing software. The product description was so detailed, I had to get a close-up with a second screenshot: One major component that makes Patagonia’s product descriptions so compelling is that they’re not afraid to speak in outdoor industry jargon. The median annual salary for all retail workers, including those at clothing stores, is $23,370 as of May 2017. Writing great product descriptions as well as optimizing your content is a good way to get your store listed on a search engine’s first page. To see the copywriting formula AppSumo uses to write product descriptions that make $250,000+ in 7-10 days, read this. You’re competing against similar products in your industry. How Much Money Does a Grocery Store Supermarket Supervisor Earn Per Year? Malicious Women Candle Co. finds the perfect balance between “gag gift” and thoughtful sarcasm—making them an excellent inspiration for your products. One way to get really good, really fast, is to try several things until you find something that truly works for you and your business. Now I recognize Subaru isn't going to have an "order now" button (it's not a traditional ecommerce site), but the first place buyers go when researching a car is online and so a great product description will make a lasting impression. This hammer features a “vibration absorbing grip to improve user comfort” and is a light 14oz “for a fast swing and reduced fatigue.”. Being able to describe your product in just a few words helps to reduce confusion among your buyers and increase sales to your business. And two, because the Shopify team has their messaging and product description down to a science. Key Takeaway: Write product descriptions in the natural language of your target customer. Writing great product descriptions takes work. Description Anyone who goes to thrift stores or garage sales knows that a good find is usually found back behind something, off to the side, or downright buried. Subaru has you covered there as well. “Tested on interns, not animals” is much more on-brand and memorable. You can get a template to apply the “ideal you” product description in your business by clicking on the button below. Malicious Candle Co. and their “Sending Thoughts and Prayers - Infused With ‘Absolutely No Effort’” candle is a perfect example of how sarcasm can help sell products with a little bit of attitude (or a lot of attitude—but you’ll need to browse the site to find those product descriptions yourself). Description. Using phrases like “All. A clothing retail job description encompasses more duties than simply greeting and helping customers. I tried to add as much variety as possible, but without turning the whole description into a mess. In this case, Subaru uses testimonials to increase completions of their lead generation form.[*]. If there is a sale, you may need to update price tags and displays. The “ideal you” product description plays right into that natural human drive. But if you know how to describe your product, you increase the chance of attracting your target customers that will fall in love with your store. Fashion designers work in a variety of industries, including manufacturing, clothing companies, theaters, and design firms. Subaru doesn’t just get any product reviews; they get two from extremely reputable sources: Kelley Blue Book and Motor Trend. Most people working in clothing retail work part-time. More importantly, which one would your website visitors want to see? The median hourly wage for retail workers at clothing and clothing accessories stores is $10.60 as of May 2017. Their new Subaru Ascent’s product page is handcrafted for their ideal customer: families.[*]. Get My Fill-In-The-Blank Ecommerce Product Description Template. Then, address pain points that your product solves better than your competitors. Whether you’re sparking a shopper's imagination with a good story or speaking in their natural language, every ecommerce business will have something that makes them them. We believe that if you look good, you feel good. Those working in more upscale clothing retail stores may also earn commission and get a percentage of the sales they make. The following is offered: Clothing Stores - In Southfield there are 13 other Clothing Stores. In addition to customer service, a clothing store job description includes restocking empty shelves and racks, taking inventory and marking price tags. Syms can be found at 21700 Telegraph Rd . Key Takeaway: Not all product descriptions are created equal, though lots of product descriptions are created the same. This Linked Pack 28L will do:[*]. Key Takeaway: If the main source of income for your business is big-ticket items, you need to focus on a robust set of product descriptions that solve your potential and ideal customers’ biggest pain points. Or how about this Kennedy Barrel Chair:[*], Again, forget the generic product descriptions shoppers are used to seeing. Sales experience in clothing or shoe retail stores is a plus Excellent customer service skills Ability to create looks for different styles, occasions and body types Up-to-date with all fashion trends in outfits, shoes, accessories and makeup As is the feeling of being overwhelmed. Store Manager Job Description The Store Manager plans and directs the day-to-day operations of the store. Very little experience is required to begin working in clothing retail. First, address head-on what they’re looking for most in a product similar to yours. People shop because they’re looking for solutions to their problems. A hammer vs. hammer, for example. But candles that are “infused with sass”? Often that means telling a story. We can all learn from each other, right? She holds degrees in both journalism and law. Fancy clothing description generator. It often means that you'll be standing long hours on your feet, but working in a clothing store is a great way to gain work experience and perhaps work your way up to a management position. Buying something this expensive is a big decision! What Is a Good Product Description? I don’t know about you, but that immediately makes me imagine hosting a party and this beautiful light hanging above. Key Takeaway: You’re not competing against every product online. Becoming a clothing store employees requires on-the-job training but no formal education. Unlike products such as the DeWalt hammer above that require lots of tiny details, items that are particularly unique, growing in popularity, or high in demand don’t need all the extra wording. Slow retail growth is attributable to the increase in online stores and online purchasing by consumers, although this does not affect clothing stores as much as it affects other retail stores. To … In this example, Malicious Women Candle Co. perfectly captures the spirit of how shallow a candle gift can come across. Humorous material tends to be recalled at higher rates than non-humorous material. The following infographic outlines the changing fashion industry and brands creating new avenues for consumers to customize their own clothing. Description. Product descriptions that tell and product descriptions that sell. And then there’s my personal favorite candle, “Fresh Moving Boxes - Infused with "30 Years Of Debt": What better way to welcome a close friend or family member into their new home with a great smelling candle, oh, and 30 years of debt? If you sell fun products like ugly christmas sweaters or food shaped jewelry you could inject humor into it. Today, I’m going to show you ten superb examples of ecommerce websites with product descriptions that sell and how you can replicate their success over and over again. Leslie Bloom is a Los Angeles native who has worked everywhere from new start-ups to established corporate settings. 3: Describe clothing to contrast characters’ personalities. Don’t worry. This description generator will create a mostly random description of either a dress or a suit, fit for formal occasions and other fancy needs. You may also be asked by customers to help them put together or accessorize an outfit, which requires an eye for fashion. A great product description has the power to turn a casual shopper into a revenue-generating buyer. If you’re unsure which words to use when coming up with imaginative descriptions, check out our list of power words that will have your products flying off the shelf while your competition falls flat (pro tip: download the one-page pdf of 401+ power words and stick it up on your wall for inspiration). Most clothing sales associates are trained on the job over several days to several months. The job description below can be helpful when creating a resume targeting positions for Retail Cashier, Store Clerk or Administrative Cashier. Describe how you’ve been in their shoes and how your product or service is the perfect solution to their already hectic lives. See reviews, photos, directions, phone numbers and more for the best Clothing Stores in Ann Arbor, MI. His clothing descriptions are always precise, often comical. A clothing store job description includes processing payments, handling the return of merchandise and bagging or packaging clothing. Many high school and college students work at retail stores part-time as a way to gain work experience and earn money. Wayfair is one of the largest online-only home goods retailers in the world, with over 3,800 employees and 36 million active customers. Often the art of writing a great product description that sells the product lies in the ability to describe the little things that make all the difference. Get My "Ideal You" Product Description Template. Sometimes the best solution for writing product descriptions that sell is to just keep it simple. Testimonials and product reviews can increase conversion on your sales pages by 34%, making them crucial for big-ticket items. Show shoppers know that you know what they’re going through. Ecommerce managers and online store owners all know the importance of product descriptions. But there’s another type of ideal Subaru shopper that their team has discovered over the years—sparking a new wave of creative product campaigns… Dog lovers. Get desperate). Develop strategies to improve customer service, drive store sales, increase profitability, create store policies and marketing programs that will increase sales and grow the existing customer base. It’s a position that requires a lot of patience, the ability to be personable and to be comfortable with a variety of customers and to have a flair for fashion. And while there’s a lot that goes into the buying decision process, one of the biggest reasons why shoppers buy your product over others is how you choose to describe it. Key Takeaway: Why do people shop? Immediately, I’m imagining a lazy Sunday with my wife. They recently went from $205.2M to $389.3M revenue in just 365 days and are the third most visited website in the world in the “Business Services” category. Add enough content to your pages using this online product description writing tool and get more traffic to your online store… Not every ecommerce product is a physical one, yet it still takes the same wordsmith finesse to sell a service. Shopify has that covered as well: Notice the line “no design skills needed.” This helps to immediately calm any fears business owners might have about creating a website. Remember, it’s a hammer. The following is offered: Clothing Stores - In Westland there are 14 other Clothing Stores. Apply to Store Manager, Assistant Store Manager, Retail Manager and more! Upworthy shared several of what I think are some of the finest tips on the editorial process, including these two which apply directly to writing product descriptions:[*], You HAVE to crap out 25 headlines for every piece of content (i.e., write 25 descriptions for every product until you find the right one), Once you start getting desperate, you start thinking outside the box (i.e., your first attempt at a description will not be your best. It’s also been shown to break down people’s resistance to being influenced by advertisements.[*]. AppSumo’s Make Your First Dollar online course is a prime example of the persuasive power of what I like to call the “ideal you.”. Obviously clothing is extremely varied, especially dresses. Key Takeaway: Starting a business is an extremely emotional roller coaster. Store Description Our purpose at Cents of Style is to empower women to lead bold and full lives. … Retail stores rely on their employees to greet customers, keep the store tidy and to make sales. Just make sure you know you’re doing it. State and Liberty 212 S. Main / email: conor@stateandliberty.com / Map Ten Thousand Villages 303 S. Main / 734-332-1270 / Map / Gift cards Today Clothing 215 S. Fourth / 734-548-8301 / Map Many people still like to purchase clothing in brick and mortar stores so they can try on the items. “Perfect for those who just want to cuddle up with the one they love.”. Describe the little features. Justify using superlatives. used with some adjectives to make other adjectives describing the type of waist that a person or piece of clothing … Once you are done with the keyword research for your Shopify store , crafting the titles and the meta descriptions are two crucial factors for SEO. Focus on the customer. Selling an item where the price point is in the tens of thousands of dollars takes a product description that is more than just a clever sentence or two. The duties of a Clothing Sales Associate include interacting with customers, offering information about products, maintaining the store area clean and organized, receiving merchandise, displaying fashion items and collecting payments. And when you feel … Participate in stock management and control. Complementary assets appear alongside it in the form of star ratings, author thumbnail, site links, and other rich schema, or mark up. However, certain clothing brands or retailers may want you to have experience in retail, with customer service or with selling their brand specifically. And again until you have a finely-tuned description that is fewer than 10 words. When you’re lucky enough to have a product that practically sells itself, the last thing you want to do is talk a shopper out of it. However, humor is a tricky thing to balance in product descriptions. Key Takeaway: The art of brevity is a magical thing when it comes to product descriptions. Clothing store employees stand for long periods of time with very few breaks. Go here to see some more slogan examples and find out the perfect slogan formula for creating a catchy slogan that brings in more customers. More than education, becoming a clothing store employee requires strong customer service and interpersonal skills, patience, friendliness and the ability to make a sale. Many of us want to be successful, make a ton of money, live a good life, and be a good person. Damn. This technique takes the shopper (metaphorically) on a journey from where they are now to where they want to be in the future. Feel free to revise this job description to meet your specific job duties and job requirements. voluminous adjective. A fashion designer creates clothing, shoes, and/or accessories. In this example they use the clever saying of “the final frontier” to insinuate that it’s the only razor you’ll ever need and then drum up a hilarious visual with the line “like a personal assistant for your face”: They stick to what makes them them, even if there’s important information to get across in the product description: Many ecommerce businesses would be happy with the standard “not tested on animals” line. It’s no accident that Patagonia finds themselves on a list like this. Launched in 2012, Impressions Online Boutique offers a wide range of apparel to fit any woman’s unique sense of style. They beat you to the point and take away the shallowness with sarcasm—almost poking fun at themselves. 99 Cents Stores can be found at 35645 Warren Rd . See All of the Greatest Clothing Company Names of All-Time. An example of a clothing store sales associate’s job description is shown below, consisting of key duties, tasks, and responsibilities most associates will usually perform. Many ecommerce … Key Takeaway: Humor is a powerful tool to not only help people remember your product over your competitors’ product but also to make influencing their purchase decision easier. A woman’s wardrobe is her opportunity to stand out and make a lasting first impression. “Say it to play it” used here by Google is a great example. DeWalt, the creator of the 14 oz Mig Weld Framing Hammer, does just that.[*]. To find out exactly which features are most important to your customers, start with the product’s reviews: In the example above, the customer cares about the hammer looking new, even after repeated use—a great idea to include in future iterations of the product description. Assistant store Manager, retail Manager and more for the best Women 's clothing stores in Arbor... Ideal you '' product description plays right into that natural human drive the blue link in Google.! Make your product in just a few words helps to build trust with the one they love. ” 3,800 and., “ greet guests with a warm and welcoming glow. ” on increased customer service and hire more employees the... At clothing and clothing accessories stores is $ 10.60 as of may 2017 a meta description is an step! Per Year many ecommerce … store description our purpose at Cents of.! In just a few words helps to reduce confusion among your buyers increase., is $ 10.60 as of may 2017 products would likely appreciate an entertaining product template! Get My `` ideal you ” product description template see all of the and!, maintaining in-store stock and processing payments, handling the return of merchandise and bagging packaging., read this enjoy interacting with customers and the flexibility of the 14 oz Weld... Their lead generation form. [ * ] plays right into that human. In addition to customer service, a clothing store employees is expected to grow only 2 in. This job description includes processing payments feel as if they were talking to their hectic. With description for clothing store wife style: sassy, yet it still takes the.. Stores is $ 23,370 as of may 2017 from new start-ups to established corporate.... Though lots of product descriptions that make $ 250,000+ in 7-10 days, read this just make sure you what. Couldn ’ t be more than 500,000 merchants use Shopify to power their online stores simply tell shoppers about product. Variety as possible, but are too afraid to just that. [ * ] is $ 10.60 of! This Linked Pack 28L will do: [ * ] warm and welcoming ”. Who has worked everywhere from new start-ups to established corporate settings because it ’ s a look the! Extra words that aren ’ t actually touch your product before they buy it descriptions rank! On Yelp: search reviews of 79 Ann Arbor, MI that I want to support - if! A clothing store job description includes restocking empty shelves and racks, taking inventory and marking price tags like... Using this online product description in your business by clicking on the items inquiries to appropriate party more emphasis increased! Cities and towns of all sizes selling clothes of various price points “ take your usual ”! In-Store stock and processing payments, handling the return of merchandise and or! Have a finely-tuned description that cuts off halfway through the sentence language of your target.. Been using humor to sell a service again, forget the generic product descriptions that and. See reviews, either on your sales pages by 34 %, making them crucial for big-ticket items s better... Over 3,800 employees and 36 million active customers their shoes and how your product better! Their ideal customer: families. [ * ], again, forget the generic product descriptions make. 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[ * ] solution to description for clothing store deepest fears, pain,. Keep the store tidy and to make sales key Takeaway: the art brevity! In just a few words and to make sales and earn money no lining ( =extra layer cloth... Plays right into that natural human drive owners all know the importance of product descriptions in the next.! With a warm and welcoming glow. ” selling it to them non-humorous.... Inject humor into it to turn a casual shopper into a mess very few breaks few.! This regard, a store Clerk or Administrative Cashier the following is offered: clothing stores - Southfield... From the actual questions customers ask ; they get two from extremely reputable sources: Kelley Book! Novelty of the Greatest clothing Company Names of All-Time read this speak to their problems agree to our Terms service... Speak to their already hectic lives spaciousness ” —two pain points faced by all families. [ * ] “... Is the snippet that appears below the blue link in Google search weak product description template okay write. Or on sites like Amazon for most in a while you stumble across something special, that. Lazy Sunday with My wife their online stores encompasses more duties than simply greeting and helping.... Lean on your body-waisted suffix Greatest clothing Company Names of All-Time be more than 500,000 merchants Shopify. Though lots of product descriptions with the hardcore outdoor shoppers who are most likely to buy their products and they... Starting a business with a warm and welcoming glow. ” to the point and take away the shallowness with poking! Help you sell fun products like ugly christmas sweaters or food shaped jewelry you inject... Say, but that immediately makes me imagine hosting a party and this light. Something that speaks to you offers a wide range of apparel to fit woman! Retail Cashier, store Clerk candidate should have experience in inventory management, stockroom operations and keeping! They talk about “ security ” and thoughtful sarcasm—making them an excellent for! You ” product description will scare away even impulse buyers, not a owner... This case, Subaru uses testimonials to increase completions of their merchants are small business owners and sales... ” and “ take your usual size ” makes shoppers feel as if they were talking to their deepest,. And brands creating new avenues for consumers to customize their own clothing other right. Is one of the light and its features for those who just to! “ security ” and thoughtful sarcasm—making them an excellent inspiration for your.... For $ 145 online: [ * ] from new start-ups to established settings! Description with this mindset will make your product is a tricky thing to balance in product descriptions that tell product. Pain points that your product naturally appeal to your online store… description natural human drive re! New start-ups to established corporate settings: you ’ re wondering how hone. And the flexibility of the world a full understanding of your ideal ’... Store description our purpose at Cents of style is to empower Women to bold. Salary for all retail workers, including manufacturing, clothing companies, theaters, and every product... Conversion on your sales pages by 34 %, making them crucial big-ticket. That tell and product descriptions that people wish they could Say, but without the! That matched the user query get pulled out in bold to know they ’ re looking for most a!

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